2010年9月7日星期二

Rolex Clock is a high-end jewelry

Switzerland also has two origin live in the past was the hero brand, and launched in recent years, Omega to Rolex provocative then illuminates a field test of the hero. Omega is a member of the Swatch Group CEO Nick. Hayek said: "Our ambitions are obvious: We are on a par with rolex wrist watches , and within three to four years on it." But in a shootout, Omega watches, a rising star to shake the old king Rolex done, easier said than? 1970s, when Japan Quartz suppressed watch with rampant all over the world, traditional Swiss watchmaking, Omega and Rolex on his knees, brought two different survival strategies, so you taken a completely different way, Omega will aim was competitive, the Japanese brand, with focus observed in the production of quartz watches and, but the Rolex Clock is a high-end jewelry, positioned to the development of the market. Facts have proved that the choice of Rolex, Omega in the starting line.

Forgot Omega's desire to conquer Rolex's ambition in its sponsorship of the 007 film to consumers fast, which should be most true Bond Rolex watches instead of Omega. In the past 30 years, when the Rolex popular in the market, fashion designer Lindi · Haiming (Lindy Hemming) believes that the longer Rolex 007, QC, wrist watch, so you decided to choose Omega. Ask the attitude of the Omega of gold, to many eyes jumped 007 film, is preserved, not only because his womens used rolex watches "Heroes" has to fight day, is also derived from omega strong challenge, and is willing to sponsor in 007 films a large amount of money. In the film, actors in one continue to see as the secret weapon of a Jedi popularity - by cutting plate, igniters, fire wire to pull to bang powerful girl clothes metal zipper, symbolize the magical features the heroic courage to cope Omega products and indestructible "tough guy" image of the equal sign.

Heroes of the prototype of the brand not only for external enemies, seek the development of continuous time would be good to themselves as opponents, self-transcendence. In the era of mass culture, the hero's intention was indigestion, traditional deliberating hero was deconstruction, a variety of successful people, Celebrity, Star begins the role of a hero-common-label because of the extraordinary and moving in action-hero series to play. Hero brand, faces even from the initial forces to the success of the low level of courage,mens rolex watches the spirit of the heroic courage to a higher level of demand change and to highlight human trafficking.

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· $178.47 Rolex Oyster Perpetual Lady Yachtmaster Ladies Watch 169623-BLSO [PIC]
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· $197.89 Rolex Oyster Perpetual Submariner Date 18kt Gold with Diamonds and Sapphires Mens Watch 16613-CDO [PIC]

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